Elisabetta Ripa explains why now is the moment for mass adaptation of e-mobility technology, how big corporate partnerships with major players in the USA are crucial for successfully implementing this energy revolution, and reflects on the importance of sharing your vision of the future with customers and stakeholders when introducing radical and complex new technologies.
In the 2nd half of the interview Elisabetta Ripa speaks of how she expects the customer's experience of transport and mobility to dramatically evolve over the next decade and why mobility is changing from a product into a service. She also describes Italy's unique pattern in adapting to new technologies, how Enel is able to gain market share in the highly competitive US energy landscape, and much more.